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Terms of Use

Last updated: July 28, 2026

These terms govern your use of software provided by First In Systems (“First In Systems,” “we,” “us,” or “our”) — this website, and the chat widget, booking pages, contact forms, student portals, and AI receptionist we operate on behalf of the businesses that use our software.

By using any of these, you agree to these terms. If you do not agree, please do not use them — contact the business directly by phone or in person instead.

Two related documents apply alongside these terms:

  • Our Privacy Policy explains what we do with your information, including cookies and browser storage, and your rights over it.
  • Our SMS Terms and Conditions cover text messaging specifically — program details, frequency, rates, and how to stop messages.

We make the software; the business provides the service

When you chat, book, or call, you are dealing with an independent business — a school, academy, or studio that uses our software. They set their own prices, schedules, policies, and staffing, and they deliver whatever you sign up for. We provide the software they use to talk to you and take your booking.

  • Your agreement for classes, lessons, or services is with that business, not with us. Their own terms, waivers, and policies apply to it.
  • What they tell you is theirs, not ours. Prices, availability, what a program includes, eligibility requirements — we pass those through; we do not set or verify them.
  • Disputes about the service itself go to them. Refunds, cancellations, quality of instruction, scheduling. We will help a business retrieve their own records, but we are not a party to your agreement with them.

Talking to an AI

Chat replies, text and direct-message replies, and the phone receptionist are generated by artificial intelligence, not a person. You may be handed to a human at the business at any point, and you can ask for one.

  • AI can be wrong. It can misstate a price, a time, an eligibility rule, or a policy. Nothing an AI tells you creates a binding commitment from the business — a booking, price, or promise is only firm once the business confirms it. Please confirm anything that matters directly with them.
  • It is not professional advice.Nothing in a conversation is legal, medical, financial, or safety advice, and it is not a substitute for a qualified professional’s judgment or for instruction from the business’s own staff.
  • Availability is not guaranteed. Any of these features can be unavailable, interrupted, rate-limited, or withdrawn without notice.
  • Do not rely on it for anything urgent. It cannot help in an emergency. Call emergency services.

Your conversation is recorded

Chats, texts, and direct messages are recorded and stored in full — including the entire transcript — and are visible to staff at the business you contacted. Phone calls with the AI receptionist may be recorded where the business has recording enabled; you will hear a spoken notice before that happens, and you can end the call or ask for a human instead.

Recording exists so the business can serve you, follow up, and keep an accurate record of what was said. What we do with it is set out in our Privacy Policy. If you would rather not be recorded, do not use the chat — contact the business by phone or in person.

What you agree not to do

  • Send another person’s personal information without their permission.
  • Send sensitive information we do not ask for — government ID numbers, financial account numbers, passwords, or health records.
  • Impersonate another person, or misrepresent who you are or your age.
  • Use the service to send unlawful, harassing, hateful, threatening, or obscene content, or to harass a business’s staff.
  • Attempt to break, overload, probe, or gain unauthorized access to the service, or evade its rate limits and security controls.
  • Scrape, crawl, or bulk-extract content, or run bots or automation against it.
  • Use it to build a competing product, or to train a machine learning model on its output.
  • Use it where you are barred from doing so under applicable law or sanctions.

We may limit or block access — by address, number, or account — where we reasonably believe any of this is happening, or to protect the service, its users, or the businesses we serve.

Text messages, and consent

Where you tick a box asking us to text you, we keep a record of exactly what you were shown and when. You can stop messages at any time by replying STOP, and get help by replying HELP. Message and data rates may apply, and message frequency varies.

Consent to marketing messages is never a condition of buying anything. Full messaging terms are in our SMS Terms and Conditions.

Booking, payment, and cancellation

Where a business takes bookings or payment through our software:

  • Prices, deposits, and what is included are theirs, and are shown to you at checkout before you pay.
  • Card payments go directly to our payment processors (Square or Stripe) under their own terms. We never see or store your full card number.
  • The business’s cancellation and refund policy governs, and is shown to you before checkout. Ask them, not us, to cancel or refund a booking.
  • A booking is not confirmed until you see a confirmation. A held or pending slot can be released if payment does not complete.
  • Reminders go to the number you gave, if you asked for them.

Minors

Many of the businesses we serve enroll children. If you are under 18, a parent or guardian must use these features for you and agrees to these terms on your behalf. Please do not enter a child’s information unless you are their parent or guardian, or have their parent’s permission.

Our content

The software, its design, and its text are owned by us or our licensors and protected by intellectual-property law. You may use them only as these terms allow. A business’s own name, logo, and content belong to that business.

Anything you send us — messages, form answers, notes — remains yours. You give us and the business you contacted permission to store and use it to provide and improve the service, as described in our Privacy Policy.

Disclaimers

The service is provided “as is” and “as available,” without warranties of any kind, express or implied, including any implied warranty of merchantability, fitness for a particular purpose, non-infringement, or accuracy. We do not warrant that it will be uninterrupted, timely, secure, error-free, or that any information in it — including anything an AI says — is accurate or complete.

Some jurisdictions do not allow certain disclaimers, so parts of this section may not apply to you.

Limitation of liability

To the fullest extent the law allows, we are not liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, data, goodwill, or business opportunity, arising from your use of the service — including anything arising from an AI-generated reply, a missed or mis-scheduled appointment, or a message that did not arrive.

Our total liability for any claim relating to the service will not exceed US $100.

Nothing here limits liability that cannot be limited by law, including for death or personal injury caused by negligence, or for fraud. We are not liable for the acts or omissions of the business you contacted, or for the services they provide.

Indemnity

You agree to indemnify us against claims, losses, and reasonable costs arising from your breach of these terms or your misuse of the service.

Changes

We may update these terms. The date above shows the current version, and material changes will be posted on this page. Continuing to use the service after a change means you accept the updated terms.

Governing law and disputes

These terms are governed by the laws of the Commonwealth of Virginia, USA, without regard to conflict-of-laws rules. Disputes will be brought in the state or federal courts located in Virginia, and we each consent to their jurisdiction.

Miscellaneous

If any provision is unenforceable, the rest stays in force. Our failure to enforce a provision is not a waiver of it. You may not assign these terms; we may assign them in a merger, acquisition, or sale of assets. These terms, together with our Privacy Policy and SMS Terms and Conditions, are the entire agreement between us about the service.

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